Yeah, the rankings sometimes drop even when the hard numbers increase when you're in sweeps period, and everybody's fighting it out and there's a lot of stunt programming going on. To stay in the top 25 is a great thing, and the growth in households is even better. That's between 10-15 million core viewers, and that's very good for a syndicated show, especially when other dramatic shows like the ST series have seen definite drops (as per the latest Entertainment Weekly). And our demographics remain the highest for any syndicated series, so that makes the show extremely attractive to advertisers.
jms
JMS Usenet messages for December 1996. |
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