From: jmsatb5@aol.com (Jms at B5)
Subject: Notes from jms
To: rec.arts.sf.tv.babylon5.moderated
Date: 4/14/1995 5:04:00 PM
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Message 1 in thread
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Just some quick random thoughts.... For those who've been nudging other folks to try out B5, you may want to tell them that this coming batch of eps is probably the best time to dive in. In particular, our second new show (airing the first week of May) is designed in part to help new viewers coming to the show to catch up on background. (No, not a clip show, or anything like that...I think you'll like it.) I also *strongly* recommend that you videotape this episode, entitled "And Now For a Word." There's something in there just (or primarily) for the videotapers. Consider this a heads-up from the inside. You'll know what it is when you sorta see it.) For those who've asked...yes, I'll be doing another cycle of the B5 comic, a 4-issue arc that'll probably hit the newsstands about the time our second season (PTEN willing) goes on the air. I've decided that tat (at) this stage it'll follow a Ranger, bringing us into contact with lots of different parts of the B5 universe, and may also use it as a kind of bridge between seasons 2 and 3. We should know officially about the fate of our third season by the end of this month. We continue to be cautiously optimistic. For all the bitching I've done about Creation, I have to say that I'm very pleased by something that just came through my office for approval: a B5 jacket with the silhouette of the station embroidered on the back, and the B5 symbol in front. It's *very* nicely done. The B5 trading cards, originally to come from Cardz, will now be coming out from Fleer, and I'm actually quite pleased by that, since I really like a lot of the work Fleer has done on their comics-related stuff. Unrelated to B5: I just picked up the laserdisk for the letterboxed version of "The Haunting (of Hill House)" and it's amazing. I've never seen it in that format, only the version altered for conventional TV aspect ratio. There's stuff going on in the edges of this film that are brilliant. Just seeing ALL of Hill House, vast against the night, rather than the one dark clump in the center of the frame, is worth the price of admission. (An example: just as the lead character stands in the hallway, thinking aloud that the house seems to be reaching for her, you see in the letterbox a spider-plant just past her shoulder that does indeed, from the way its' shot, seem to be grasping at her, something you can't see in the regular version.) The film is *full* of stuff like this, and I feel as though I've seen the movie for the first time, even though I've watched the prior version literally dozens of times. (Yes, along with "Seconds," it's one of my favorite films.) If you have a laserdisk player, pick this one up. It's nifty. On Monday we begin our last week of filming. We're going for an eight-day shoot this one time, rather than our usual seven-day shoot, because of the extraordinary EFX requirements to pull off the finale. It should be a doozy. jms |
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From: jmsatb5@aol.com (Jms at B5)
Subject: Notes from jms
To: rec.arts.sf.tv.babylon5.moderated
Date: 5/18/1995 5:04:00 PM
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Message 2 in thread
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Some quickies.... 1) Claudia Christian, Bill Mumy and I will be appearing (on various days/times) at the Creation MegaShow to be held at the Anaheim Convention Center, in California, May 27-28. I don't know when they'll be up, but I'm slated for Sunday. (Plus Mark Hammil, Stan Lee and some Voyager folks.) 2) Parents with small kids who watch B5 may want to consider screening the next episode, "Confessions and Lamentations," first, in order to determine how to talk to your kids about it. It's a *very* intense episode and uncompromising. 3) Yes, as discussed elsewhere here, Warners has scheduled the last four episodes of this season to run in October, to build momentum toward what (we hope) will be the season three debut, though no official word has yet been given on year three. jms |
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From: jmsatb5@aol.com (Jms at B5)
Subject: Notes from jms
To: rec.arts.sf.tv.babylon5.moderated
Date: 11/10/1995 6:07:00 PM
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Message 3 in thread
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Several items:
1) For those in the LA area, I'm going to be at LosCon at the Burbank Airport Hilton on Thanksgiving Sunday, I think it's around 1:00 for a 2 hour B5 presentation. Don't know yet if any cast will attend, but there should be some interesting stuff.
2) Normally I don't flog the merchandise, but I gotta tell you, today I saw the pennultimate version of the B5 screensaver from Sound Sources, and it's *gorgeous*. There are 150 still images, each with .wav sounds, including music in many places, PLUS technical files, PLU video/sound/music sections where you can see a Vorlon ship dock, see the Cortez come out of the gate, see the Streib attack, see Starfuries dropping and jumping...I was just knocked out by it. They've done a *great* job on it. (These are the same folks who did the recent Terminator screen saver.) Apparently it'll be out in time for Christmas, but it's going to be a *limited edition*, so you may have to act quickly when it hits the stands if you want one. (I'm definitely going to be using it.)
3) If you've been abused by Ford A. Thaxton, I suggest you drop a line to postmaster@aol.com and let them know about it; do it soonish, btw. (I *think* that's the correct address for the AOL administration folks; if not, somebody can correct it.) Given that this abuse has been going on now for nearly a year, and shows no sign of relenting, and some have asked privately and publicly what can be done, I see no reason why this should not be pointed out here.
4) There's a B5 magazine out now, which (although I still don't have a finished copy in hand yet) (he said pointedly) (or a copy of the issue of Foundation that printed my article, hello, editor Edward James, can you hear me?)...anyway, it's a pretty nifty little magazine. When I met with the editor working on it, I specifically noted that they should not turn the magazine into a puff piece...let there be some rough edges, and hard questions. (So I kind of dropped my face into my hands when I read some of the stuff about how Claudia spends her off-time...and a few other choice items...but still, it's best to have it absolutely straight.)
5) To the questions about ratings that have arisen of late...the key to any discussion of ratings is real simple: Is the show getting the ratings it needs to stay on the air? If it is, then it does; if it doesn't...it's gone. Where Time Trax and Pointman and Space Rangers are gone...we're still here. Because the numbers crunch. It sure as hell ain't because of my sterling personality and good looks. Studios and networks aren't in the charity business; they're here to make successful programs.
The problem with B5 is the unusual situation that we're in, in terms of stations, times, and number-crunching. So I thought I'd take a moment to explain some of this. There are three elements to the ratings: the ratings numbers (where you are in the rankings overall), of which one component is the hourly rating; the shares; and the demographics. The latter two are the more important figures. The share is the actual percentage of people watching television who are watching your show; so a 10 share means 10% of everyone watching TV at that moment is watching your program. The demographics tells the studio/network what kind of people are watching...WHO, as opposed to how many.
For instance...here are two hypothetical shows. One gets a high rating, the other a medium or low rating? Which is more profitable for the studio/network? It can very easily be the *lower rated* show, IF that program delivers the choice demographics that advertisers want to reach. Which is why many lower-rated Fox shows are more profitable to that network than many CBS shows, which skew toward an older audience with less disposable income. (Ick, TeeVee numbers talk....) The relative costs of the show are also a factor.
The final thing to factor in is that B5 is in the positino of being on a number of stations that are primarily either Fox or UPN stations. Meaning we get bumped a lot, or we get the 3 a.m. slot. This is primarily true in the smaller markets; in the big markets, the show generally gets a better berth. You live or die by the ratings in the big markets, because those are the areas the advertisers want.
(And if you've stayed with me this far, you're far more patient than I would be...this stuff gives me a headache on the best of days.)
Now that we've established the language, we proceed....
The demographics for B5 are among the best around in syndication, which is why we have generally attracted leading national sponsors to the show. So virtually all of the commercial spots are now sold out for the third season, at a rate that PTEN is *very* happy about. (Some of the Big Guns from WB/PTEN have come out to the stage over the last week, simply to congratulate us on how the show is doing.)
On the national numbers, we get hit a little because of the problem with the smaller markets/Fox and UPN stations noted above. I'll walk you through an example.
Take "Comes the Inquisitor." Here are some of the individual market ratings. (And by way of comparison, anything above a 3 rating and a 6 share is golden for advertisers on this show.) St. Louis, a 3.5 rating and an *11* share; Portland OR, a 6.7 rating and a 10 share; Kansas City, a 7.0 rating and an 11 share; Orlando a 2.5 and a *13* share (you now see how the ratings/share issue can get confusing; you can be in a small market, so your rating is small, but the *share*, the percentage of actual people watching your show, can be extremely high). For the next couple of episodes, you find Kansas City with *another* 7 rating/13 share; Portland OR with an 8.4/13; Minneapolis with a 4.7/8; Baltimore with a 5.0/7...on and on and on.
Then you factor in the smaller stations, over three periods. First you get the Combined Overnight Average, which for Inquisitor was 3.6 and a 5 share (very good). The second figure is the Monday-Wednesday average of the stations playing it during that period, which jumps to a 4.4 and a 7 share (*extremely* good). The rest of the days, Thurs-Sun, are mainly in the smaller markets, where we're on weird hours, or get pre-empted a lot. Now you finally factor in *those* numbers, and you come out to a national average figure of 3.4 (no shares are given in national averages, btw). Which is fine, and in any event, the main numbers that matter are the major markets in any event. But even if the majors were far less than they are, the national average is still enough to give advertisers what they want.
All that matters to these folks is cold, hard math...and the math supports Babylon 5. So we stay on the air. It's really about that simple. That's the ultimate response to anyone casting doubts on what we're getting. If we weren't getting good numbers, we wouldn't be here. Period. (And our ratings are increasing, btw....taking the last batch in order, the Monday-Wednesday average for B5 went from a 4.1 rating and a 6 share, to a 4.3 rating and a 6 share, to a 4.4 rating and a 7 share, to a 4.6 rating and a 7 share. We're adding viewers in a slow, but very steady fashion. Those are the kinds of numbers studios and networks LOVE to see...a nice, straight, upward incline.
(Here in LA, this week we again beat DS9 in the local ratings, with B5 getting a 5.8 rating and a 9 share, and DS9 getting a 5.9 rating and an 8 share; again, the share being the critical number.)
This is, overall, more than I have ever wanted to write or even think about the ratings. But a lot of folks have asked lately, so I thought I'd take a moment, since the numbers have started coming in, to go over the facts and figures, and try -- as best I can -- to explain them. The formulae used to compute profitability and ratings and shares and rankings is somewhere just short of alchemy and a bit further than necromancy; I barely follow them (mathematics not Zathras' skill)...all I know is that WB is happy, and if WB is happy, and PTEN is happy, we're happy, because that means we get to stay on the air and continue telling our story.
6) I may not have mentioned it here, but Michael York will be guest starring in "A Late Delivery from Avalon," episode #12. And Walter Koenig is slated to be in #14, "Ship of Tears," as well as in "Dust to Dust" (whose number I've just forgotten...I think it's #7).
7) If you haven't done so yet, check out the Wallace and Grommitt tapes and/or laserdisks. I'm going to keep after you until you do; they are just terrific. Best and funnkiest stop motion I've ever seen.
8) We're nearly finished shooting episode #10, "Severed Dreams," which forms the final part of a kind of three-pronged arc right in the middle of the season, inclusive of episodes 8 and 9, "Messages From Earth" and "Point of No Return."
"Messages," for my money, is so far the best we've ever done, though I'll be more able to lock that down once I've seen the final CGI. It and "Dreams" are real CGI blowouts; in the latter, there are literally 100 shots -- CGI, live action, and compositing -- in *four pages* of action. This is an all time record for us (and that doesn't count the stuff earlier in the episode).
I don't usually go this far, but folks, let me give you my personal guarantee: you're in for one hell of a ride come mid-season, with these three episodes.
jms |
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From: jmsatb5@aol.com (Jms at B5)
Subject: Re: Notes from jms
To: rec.arts.sf.tv.babylon5.moderated
Date: 11/16/1995 11:34:00 AM
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Message 4 in thread
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Theron, quite frankly, fuck off. This is none of your concern. I have received multiple notes from people asking what can they do about harrassment and insults and abuse from Ford. I responded and gave them the option, and let others similarly bothered know how to respond. IF no one has been abused, no one will notify AOL. If they have, then they will. I didn't ask people to go out and just write complaining mail, the letter was *specifically* directed toward those who genuinely feel they've been abused.
And I'd like to know where the hell you get off sticking your nose in here. You sit there saying I should be held accountable for every word I write here...so why shouldn't others be held equally accountable? Double standard. But that's what I've come to expect from you.
It's real simple, Theron. It's called democracy. If people feel they've been abused, they have the right to say so.
jms |
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